Mary Byrne

Mary is a dynamic sales leader with a solid track record of exceeding financial/strategic goals and taking organizations to the next level.  She has extensive experience in developing major account strategies and the professional development of sales teams. She thrives in a fast-paced environments.  She has worked in a number of industries including advertising, high-technology, and communications.  Mary’s expertise has also been repeatedly called upon to develop and realize strategic goals for the organization.

Most recently Mary was Vice President of Sales and Account Management at DoubleClick, one of the Internet’s largest advertising and marketing campaign management providers.  Here, she was responsible for building and growing the online marketing automation business, including email, campaign management, ad serving, web analytics, and search services, for the Fortune 1000 space.  She instituted Value Selling methodology, SalesForce.com reporting and tracking, and vigorous professional development and product training sessions for sales teams.  The changes delivered results. During this time, Mary significantly exceeded financial goals on managing existing and acquiring new business.  She also played an active role in merger and acquisition efforts to merge newly purchased companies into the DoubleClick product portfolio.

Prior to joining DoubleClick, Mary was Senior Vice President of Sales for Level 3 Communications.  Having acquired Genuity where she was Vice President of Global Accounts, Level 3 was looking for a sales leader that could unify the sales force and move from a commodity sales model to a relationship-based, high-value model.  Here, she spearheaded strategy development with Level 3 lines of business to respond to new product feature requests and market needs of enterprise clients.  She also drove the adoption and sales of former Genuity offerings including managed hosting, Internet connectivity, and network security products to new and existing customers of Level 3.  Mary served as a core member on a divestiture team that sold the managed hosting business unit to Computer Sciences Corporation.

Mary has a BA from Long Island University and an MBA from Simmons Graduate School of Management.