Customer Centricity President to Present at AFSMI World Conference in Orlando

Program Designed to Help Organizations Focus on the Customer

Hudson, New Hampshire, May 16, 2006: Customer Centricity, Inc. announced that its president and founder, Craig Bailey, will present at the Association for Service Management International (AFSMI) World Conference September 17-20 in Orlando, Florida.  The program Mr. Bailey will present, entitled "Becoming Customer Centricity," is based on extensive research conducted with customers and observations of business leaders.  It offers real-life examples of how companies have used a focus on the customer as a strategic advantage.

This is not the first collaboration between Mr. Bailey and AFSMI.  Last year, Mr. Bailey received an award of excellence from AFSMI for his contributions to the association publication sBusiness.  

"I am excited to be working with AFSMI again," said Bailey.  "The association's goals are very much aligned with my philosophies and the World Conference is a fantastic venue for members to gain knowledge on critical business issues.  So many business leaders say that they want to be customer focused, but often don't know where to start or think that getting there is a true destination.  The truth is that it takes work -- there are no short-cuts or quick fixes.  I hope my presentation will arm the members with information so that they can help lead their organizations in the right direction."

About The Association for Services Management International (AFSMI)

Since its founding in 1975, the AFSM International -- a global, not-for-profit, professional member-based association -- has been an invaluable resource for the education, information, news, training, staffing assistance, peer networking, research, and studies that customer services and support managers for technology-based products and solutions (a.k.a. s-business) require.

AFSM International is the only vendor-neutral professional association dedicated to providing the educational programs, networking opportunities, and research that enhance the success of s-business executives, managers, and their companies--and AFSM International will continue to be the acknowledged leader in providing s-business management professional and career development.

 AFSM International provides the knowledge, fellowship, and career connections that s-business managers need for professional and career development. As the technology services industry continues towards a new era, it is more important than ever that your s-business team consists of highly skilled, highly informed, and highly involved managers who contribute enhanced productivity, profitability, and competitiveness.

About Customer Centricity, Inc.

Customer Centricity, Inc., is a business consulting firm that works with companies to align their resources to exceed customer expectations in the most efficient and effective manner possible. We leverage our real-world experience to help our clients continuously improve their service delivery and management capabilities to:

• Increase profitability

• Improve customer satisfaction and retention

• Increase operational efficiencies

• Improve employee satisfaction

Customer Centricity optimizes the interaction between people, process and technology in several ways:

• Comprehensive assessment methodology to identify the actions that will yield our clients the greatest return

• Skills Training to enable customer-facing personnel to deliver exceptional levels of customer service

• Design and Implementation of business processes to serve the customer and manage corporate resources in efficient, effective and consistent manners

• Identification of the appropriate business processes to automate, enabling companies to get the most from their investments in technology

Customer Centricity’s approach is to work closely with our clients to help them understand what they are doing right, and their opportunities for improvement. We provide pragmatic recommendations that provide immediate benefits, and we drive continuous improvement programs to help our clients realize significant return on investment in a very short period of time (measured in weeks, not months or years).  To learn more about Customer Centricity, call 603/491-7948 or visit our web-site, www.customercentricity.biz

Note: “CRM Rx” and “Customer Service Rx” are service marks of Customer Centricity, Inc.